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Read the latest news, opinions and ideas from our team

This could be you getting your measurements taken!
March 27, 2019 No Comments

Making Time For Measurements: Your 3 Most Common Questions Answered

So, you’ve been thinking of making your first custom-made fashion purchase. Perhaps a few of Teyxo’s designs have caught your eye, or maybe you’re totally smitten with a Sumissura suit that would look phenomenal next fall. You reach for your credit card, confident that you’re making the right choice, and then it hits you: you […]

January 29, 2019 No Comments

An Interview With ZeBra Bras Designer, Hannah Johnson

As women, we’ve all been there: 9:30 a.m., a critical meeting with a client or an important job interview. You turn to grab your meeting notes from your fashionable black leather bag when it happens. Snap. Your bra strap. Again. And there’s no time to rush from the conference room for an adjustment. Bravely, you […]

October 23, 2018 No Comments

New “E-Spoke” Marketplace Addresses Retail Failure: Fitting Women’s Bodies Without Sacrificing Style

Balodana puts made-to-measure clothing in reach of every woman (PRESS RELEASE) CHICAGO, IL October 23, 2018 – Ask any woman and she’ll tell you: it’s getting harder and harder to find clothing in America that fits American bodies. And the convenience of e-commerce has not improved the situation, particularly for one demographic: women over 35. […]

Measuring Tape
August 22, 2018 No Comments

Why is American Sizing So Screwy?

Currently hanging in my closet, you’ll find a kaleidoscope of dresses from size 6 to XL. Weirdly, despite the wildly different sizes on their tags, they all actually fit me pretty well. I’m an 8 in Tahari brand, a 10 in INC brand, and L or XL in anything from Asia. You get the picture. […]