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Bespoken by Balodana

Read the latest news, opinions and ideas from our team

October 23, 2018 No Comments

New “E-Spoke” Marketplace Addresses Retail Failure: Fitting Women’s Bodies Without Sacrificing Style

Balodana puts made-to-measure clothing in reach of every woman (PRESS RELEASE) CHICAGO, IL October 23, 2018 – Ask any woman and she’ll tell you: it’s getting harder and harder to find clothing in America that fits American bodies. And the convenience of e-commerce has not improved the situation, particularly for one demographic: women over 35. […]

August 22, 2018 No Comments

Why is American Sizing So Screwy?

Currently hanging in my closet, you’ll find a kaleidoscope of dresses from size 6 to XL. Weirdly, despite the wildly different sizes on their tags, they all actually fit me pretty well. I’m an 8 in Tahari brand, a 10 in INC brand, and L or XL in anything from Asia. You get the picture. […]

May 23, 2018 No Comments

5 Things That Happened When I Started Having My Clothing Custom Made For Me

Like many women, I’ve always loved clothes. Goth dresses helped me express my angst as a teen. Tailored separates and power suits telegraphed my role as a fearless corporate leader in my 20s and 30s (to offset my crazy punk rock clown haircolor). But somewhere in my 40s, clothing designers stopped loving me. Now at […]

August 14, 2017 No Comments

Could Custom Clothing Solve Fashion Woes?

We have a problem. Our clothes are failing us. This might seem a little dramatic — but really, stop and think about it. Since the advent of globalization, the allure of slicing costs by outsourcing work to foreign countries has become the norm. It has expanded our borders, made us more aware of the world, and it […]

August 13, 2017 No Comments

Fast Fashion: Our Cheap Clothing Addiction is Doing More Harm than Good

In a world of short attention spans and instant gratification, fast fashion has grown to an all time high. Once hailed as a fabulous disruptor of traditional fashion cycles, the ‘see now, buy now” retail model facilitates the transition of new fashions straight off the runway and into our closets faster than ever before. It […]